selling past the dip

A few weeks ago, we talked about something called “The Dip.” The term comes from Seth Godin’s worthwhile book, The Dip: A Little Book That Teaches You When to Quit (and When to Stick). Go to Corsini’s “The Dip” blog  to read more. In a nutshell, “the...

simplicity

If you’ve ever watched one of those restaurant makeover shows on television, you’ll see that they often begin by simplifying the menu. They whittle down those four-, five- or even eight-page menus to showcase the few truly delicious dishes that the restaurant does...

processes

I think most people who work with me would say that I’m organized. I’m actually not wired to be that way, but I’ve learned over the years to be much more methodical and detail-oriented. You could say it’s been a process, and it remains an ongoing process,...

the dip

In a previous blog, we gave you our “top 10 must-read (and listen)” list. And then some of you joined in and shared other smart reads. Most recently, we looked at The Go-Giver by Bob Burg and John David Mann. This book challenges us to shift our focus from getting to...

embarrassing moment

We’ve all had customers who became our friends. This sometimes is the happy happenstance of building authentic relationships based on honesty and trust. You connect with these people, and you are just as glad to run into them at the Pig as you are to have them...